Phones 4u is a leading mobile phone retailer in the United Kingdom. It was opened in 1996. However, previously Phones 4u was the retail arm of the Caudwell Group, that was founded in 1987 by John and Brian Caudwell. Initially, this mobile phone distributor was named Midlands Mobile Phones. Nowadays, the company belongs tu BC Partners.
Customers can buy in Phones 4u feature phones and smartphones, which are available both in-store and online. Besides, they can choose between a contract agreements or a pay as you go tariff. The company sells around 30 phones every minut. They have more than 8.000 employees working in over 600 stores throughout the United Kingdom.
Phones 4u Chief Executive Officer is Tim Whiting. Its headquarter is located in Newcastle-under-Lyme, Staffordshire.